Studio STRRR is a creative studio with a Play & Activity Development Lab, based in Best near Eindhoven, the Netherlands. Our studio creates valuable experiences, whether it is a product, a building or a service, it doesn’t matter it is all about human interaction and their experiences. We create experiences from social, sports, leisure and hospitality point of views. Our other creative direction Stoerrr Leisure Concepts focuses on active leisure and play designs for kids and (grand)parents. We develop new hospitality & leisure concepts, design new leisure & sports products, kids clubs & playgrounds and products with a social impact. We work for investors, real estate project developers, hotel owners & operators, Family Experience Center (FEC) owners & operators, governmental & cultural organizations.

We create sustainable, social and unique Active Hospitality & Leisure Experiences for the whole family
Studio STRRR designs experiences – on paper and in space.
As concept developers, we create well-thought-out concept books for leisure activities, play environments (indoor & outdoor), and playful interiors. With a compelling story and a clear vision, we provide direction to projects before the first brick is laid. Our work serves as the creative foundation that architects, interior designers, and developers build upon. We merge imagination with functionality, bringing ideas to life in inspiring, activating environments.
Who do we work for?
We collaborate with a wide range of clients:
• Real estate developers & investors
• Hotels & resorts
• Holiday parks
• Family Entertainment Centers (FECs)
Everywhere people of all ages come together to play, relax, and explore – that’s where we add value.
Looking for a solid foundation for your next leisure concept?
We provide the story that sets everything in motion.
#LeisureDevelopment #PlayEnvironments #ConceptDesign #HolidayParks #FamilyEntertainment #InteriorConcepts #StudioSTRRR #ExperienceDesign #StoryDrivenDesign
01
Strategy
Feasibility study, target audiences, ideas design & operations, set up a plan for the future.
02
Development
Idea design, operations & activity development. Storytelling creation. Visual Identity & Style Guide development.
03
Design
Transform the ideas, storytelling & visual identity into unique interior and exterior designs.
04
Grow to success
It is not only the design that creates the success, the people are even more important to drive to success.
CONTACT
Studio STRRR
Speel & Beweeg Lab
C’Park Bata
Building 32, Unit 13-14
Europaplein 1
5684 KC Best – Eindhoven
The Netherlands




